Data is a
rich natural resource worth a fortune in connection knowledge in today's
society. Natural language processing, or NLP, is one of the most recent
corporate ways to better comprehending data. This AI area entails deriving
meaning from human voice and text.
Exploring
NLP is all on obtaining data - a lot of it. Businesses and researchers mine it
for information on how they engage with prospects and customers.
Expert.ai
created a novel artificial intelligence framework for language comprehension.
Its novel hybrid natural language technique blends symbolic human-like
comprehension with machine learning. The objective is to extract relevant
information and insight from unstructured data in order to make better decisions.
Before it
became a cliché, the firm began in a garage. It is now a public corporation
(EXAI: IM) with offices throughout Europe and North America.
Its purpose
is to assist global corporations and government organisations in converting
language into data. Why? To enhance decision making, the easy solution is to
evaluate complicated documents, comprehend market dangers and possibilities,
and speed intelligent process automation.
That may
appear to be straightforward. However, it needs AI and much more to make it
work, according to Luca Scagliarini, chief product officer of Expert.ai.
"Understanding
natural language is one of the most difficult AI issues." While most
systems can swiftly analyse vast amounts of structured data, the plethora of
meanings and subtleties in language is a different story."
Unusual
Platform Experiment
The NLP
platform was built on Expert's significant expertise in implementing hundreds
of natural language understanding (NLU) solutions. Scagliarini explained that
it uses the creators' own technology and blends the most prominent ML
algorithms to provide a unique hybrid approach to NLU.
Its
development was guided by the goal of making it easier to design AI solutions
or applications based on NLU. However, they also intended the platform to be
user-friendly for folks who are not AI subject matter experts.
"We are
able to assist companies supplement their business processes, accelerate and
expand data science skills, and pave the path for AI adoption by making our
platform user pleasant and simple for individuals throughout an
organisation," he added.
There is no
other enterprise-ready, purpose-built platform for NLP and NLU that spans the
entire workflow, he added. This involves the design, development, testing, and
production deployment of an NLP system.
"We
also provide a hybrid set of algorithms that combine the best of AI techniques
from all worlds." Expert.ai can use ML techniques and symbolic
representations to interpret language in the same way that humans do. "We
are the only platform that has been proved to handle all of this at a level
that corporations require," he added.
The Big
Differentiator is Transparency.
The platform
also addresses the single most significant hindrance to AI growth. This is a
frequent black box scenario in machine learning.
The steps
taken to remedy an issue are veiled and opaque. As a result, there is no
understanding of how it works or what happens between each input and output,
according to Scagliarini.
"This
yields outcomes that are not always understandable to regular users and is
especially troublesome if consumers believe they are being treated
unjustly," he stated.
Expert.ai's
symbolic AI employs a rules-based approach, allowing the platform to provide
full insight into any given model. With this openness, users may spot flaws in
the data or the algorithm immediately and develop new rules to remedy them.
This method
speeds AI programmes and reduces expenses. It also decreases the quantity of
data needed to train the system as well as the hazards associated with data
gathering by casting a light on how it is used. Scagliarini explained that this
may subsequently be shared with consumers or any other user base.
Understanding
NLP for Business Language is critical to all parts of business activity. Using
AI to grow the capacity to exploit the data buried in language is a vital
success element.
Scagliarini explain
natural language processing as a critical component of modern business and the
science underlying what Expert.ai performs.
What
exactly does Expert.ai's NLP platform do?
Scagliarini,
Luca: Our language comprehension platform combines simple and powerful tools
with a tried-and-true hybrid AI methodology. It solves real-world issues by
combining symbolic and machine learning.
Our
AI-powered natural language skills have been used by companies such as AXA XL,
Zurich Insurance Group, Generali, The Associated Press, Bloomberg INDG, BNP
Paribas, Rabobank, Gannett, and EBSCO.
What
distinguishes Expert's hybrid platform approach?
Expert.ai's
chief product officer is Luca Scaliarini.
Scagliarini:
No NLU approach is suitable for all applications. Rather, businesses must be
adaptable in order to use the appropriate approach for each application's
specific demands. We mix Symbolic AI with Machine Learning. They not only
collaborate, but they also flourish when joined.
Symbolic AI
imitates humans' capacity to read and understand the meaning of words in
context. Because this capacity mitigates some of ML's limitations, the combined
set of methodologies is the most effective way to unlock the value of
unstructured linguistic data with the accuracy, speed, and scale demanded by
today's enterprises.
Deep
understanding of insurance, for example, may extract data from various forms of
papers. This enables the automation of tasks like as claims processing, policy
reviews, and risk assessments. All of this simplifies workflows and allows
underwriters to perform four times the amount of policy evaluations while
considerably lowering risk.
How can
mining data become beneficial for various types of businesses?
Scagliarini:
In the industrial industry, NL-based third-party risk mitigation might include
filtering through millions of articles, postings, and social media monitoring
data for "weak signals" such as problematic supplier behaviour. This
helps a corporation to enhance operations and defend its reputation.
A shop might
also use our method to improve analytics in customer conversations. Retailers
can then use emails, social media, or a chatbot to learn. As a result, this provides
a real-time understanding of purchasing behaviour, items, and new trends.
What are
some common applications for Expert.ai's artificial intelligence?
Scagliarini:
Three major categories are particularly beneficial to businesses.
Intelligent
process automation extracts unstructured linguistic data from many sorts of
documents, allowing for the automation of a variety of operations. Knowledge
discovery swiftly pulls data to help better, quicker decision making. Advanced
text analytics uses our expertise to any unstructured flow of information to
give insight into topics such as consumer behaviour and developing trends.
Through
automation, we can assist insurers in streamlining their online procedures.
Financial organisations use technology to detect fraud. Knowledge discovery
skills are used by publishers for content enrichment, data extraction, and
classification. The possibilities are limitless.
What are
the benefits of using this platform?
Scagliarini:
Business is fueled by language. It powers operations, influences internal and
external communication, and provides insight into target markets, among other
things.
From
complicated papers (e.g., contracts, emails, reports, etc.) to social media
communications, the platform enables deep comprehension of language,
transforming it into knowledge and insight. This results in faster and better
judgments without the need for manual, time-consuming, and expensive labour.
It is
designed to facilitate the most difficult language-intensive operations while being
easy enough for businessmen to utilise. The platform reveals an enterprise's
hidden language to power any process or application that relies on language
data. It accomplishes this through a hybrid strategy that enables organisations
to harness the best of the AI world and use it in novel and powerful ways to
gain a competitive edge.
What
about the disadvantages of employing this technology?
Scagliarini:
The majority of the negative notions focus around AI technology in general.
First and foremost, AI hype has generated the notion that robots can do
everything humans do and do it better. This could not be further from the
truth.
Misconceptions
have been fuelled by merchants and visionaries who have predicted far more than
is attainable and established excessive expectations. AI empowers workers to
perform more and concentrate on jobs that add more value to their firm.
It is simply
another type of software. It must first be coded and tested. People must always
be in the loop and prepared to troubleshoot. It's not a "set it and forget
it" issue. Machines cannot replace the humans who make them run.
What is
the relationship between hybrid natural language and big data?
Scagliarini:
Big data refers to the frequent circumstance in which organisations have massive
volumes of data available. However, in the real world and for many procedures,
such as the one mentioned above, the data accessible or complying with privacy
concerns is insufficient to train a language model using pure ML efficiently.
Instead, you
may solve these restrictions with hybrid NL and achieve great benefit with a
small quantity of data. This method is valuable because it can be used to a
wide range of language-based corporate use cases.
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